Your Niche Blog Versus a Niche Website – They are Different

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Your Niche Blog Versus a Niche Website – They are Different

Niche Website is NOT a Niche Blog

Niche Website is NOT a Niche Blog

It occurred to me today that there is a disconnect between some of the Niche Blog and Niche Website training I’ve been receiving.  

  1. Niche Websites – focus on one or two keywords to rank in Google and make sales.  The focus is Direct Sales.
  2. Niche blog sites – focus on the needs of your target group and write about solutions to their problems – optimize for keywords as you go along, but there will be many keywords.

Niche Websites –

I’ve seen a number of Webinars and read quite a few eBooks about Niche Websites.  These trainings focus on picking a key word and driving the ranking for this one key word until you rank #1 or #2 in Google.  They talk about SEO and backlinks, social proof and sales conversions.  Since I’m writing a blog to a specific niche, it seemed logical that my blog was a niche website.  (But it isn’t.)

 Niche Blogs

The training here also talks about SEO, keywords and optimizing your site.   The major focus usually aimed much more at serving the needs of your target audience.  Ranking in Google is important, but no nearly as important as it is for people working on direct marketing Niche Website.

 

My Thoughts

I’ve also been working through an outstanding training program (DMC+) where I am learning to set up Lead Funnels and how to become an Attraction Marketer.

 

Phase 1 – Pick Your Niche and Your USP

 

I’ve written recently about dividing the process of becoming an Attraction Marketer in three phases.

  1. Identify your Niche Blog and Your Unique Selling Proposition
  2. Build your online real estate (your niche blog)
  3. Advertise to draw traffic to you.

I deliberately left out SEO and people will find you through Google, Bing and Yahoo.   I strongly believe in on-page SEO and I use SEOPressor to make sure each blog post I write is optimized for a keyword.  However waiting for Google traffic to establish yourself doesn’t really seem reasonable.

All of the Guru’s I’ve learned from talked about how they established themselves using Pay Per Click ads. This is not “waiting for Google.”

The thing that finally made me see the difference was an SEO book that talked about long tailed keywords for an active website.  They found that the top 10 keywords only accounted for 8 % of the traffic.  The website they were talking about was definitely working inside a niche, it just wasn’t a “niche website” keys toward one or two keywords to sell one or two products.

Connecting the Dots.

My point today is aimed at bloggers.

Don’t Read Niche Website Training and Feel You are Doing Something Wrong with Your Niche Blog

Bloggers are working to become the “go-to” person within their niche.  This requires exposure in forums, FB groups, LinkedIn Groups, and PPC and other places where people hang out.

Niche Marketers are working to sell one or two products based on one or two keywords.  Their focus is on the programmers at Google and the current search algorithm.

There is overlap, but what the Niche Marketers do isn’t all that relevant to what bloggers do.

 So my point for the day is that a niche blog is NOT the same thing as a niche website.

Until next time, you have a Great Day!

Dr Hale

 

 

↓ ↓ If this post gave you some ideas – Go ahead & comment below.  ↓ ↓

 

Hale Pringle

Hale Pringle Ed. D.

 

Hale Pringle – Hale Yes!

Skype hale.pringle

Email: HaleYes@HalePringle.com

 

P.S. If you are working to move your business online and it all seems overwhelming, I can help!  Take a look at http://HalePringle.com, or sign up for the free coaching call. You can email me or give me a Skype call. I’ll give you the benefit of my years of experience and many thousands of dollars in training and searching the rabbit hole called Internet Marketing and Network Marketing. I can help you with Lead Generation, the feeling of overwhelm, blogging, and even career change. Add that to the finest mentoring on the Internet (Ann Sieg’s Team and Inner Circle) and you have a Winner!

About Hale Pringle

Dr. Hale is an Internet Entrepreneur and Network
Marketing expert. His greatest pleasure is
helping people and he does just that, drawing
upon the immense resources that he has gathered
over the years in his unquenchable thirst for
knowledge.

Dr. Hale lives in beautiful, sunny Florida with
his wife, two dogs and a cat. His four children
are grown and are scattered around the state.

An eternal optimist you will hear him say
regularly: “Is this a Great Day?” The answer is
always, “Hale Yes!”

If you need help with your online marketing or a
network marketing opportunity Dr. Hale is the go
to man. “Hale Yes!”

Comments

  1. Thank you for this insightful article, Dr. Hale. I’ve been blogging for a while but all this still feels new to me. I know I have so much to learn. Great site you have here.
    RiRs recently posted..married to a treeMy Profile

  2. I think it is much more important to write blog articles as something genuine from yourself rather than something which is structured to meet so called ‘technical’ requirements. It is much more about connecting with an audience who resonate with you, and therefore I try and put my effort into exposure on FB, Twitter, blog forums etc

  3. Hi Hale,

    Oh, yes, I sure know the difference between the two. I have had several niche sites and I got rid of them all between the end of 2011 beginning of 2012. Now I have 3 niche blogs that I really love. See that’s s what was missing with my site, I had no passion about it. So much better that way!

    Thanks for explaining what the difference is.
    Sylviane Nuccio (@SylvianeNuccio) recently posted..How Can A Life Coach Help You?My Profile

    • Thanks Sylviane,

      I was hoping that others would chime in on the difference. It’s been bugging me for a while since the training on what to do with your niche site conflicted so badly. The difference is fairly obvious when you step back and look, but since they both have basically the same name, they can be taken as being the same thing….. hmmmm I think I said that in the post LOL 🙂

      Thanks again for the comment,
      Dr. Hale

  4. Hi Dr. Hale,

    Very interesting post. Insightful indeed! I am just starting to learn SEO. Your tips about making sure that each blog post is optimized for a keyword is very helpful.

    I appreciate your sharing 🙂

    Viola The Business Mum
    Viola Tam recently posted..Mistakes MagicMy Profile

  5. Dr. Hale,
    Great explanation to make the distinction between the niche website and blog.
    What interests me is your 3 phases of becoming an attraction marketer. You have mentioned having your niche blog before the paid advertising & I assume that we could do both simultaneously.

    Damayanthi
    Damayanthi recently posted..Easy Tips To Increase Productivity (Part 1)My Profile

    • Damayanthi,
      You certainly can do both at the same time. I’m being told that especially FB wants to see adds that are part of a blog/website and allow the visitor to see some of who you are. This is quite different from the plane Squeeze Pages (no place to go except either buy or exit). In order to do that you need the blog first.

      I also see these are steps a new person can take one at a time. It is tougher to learn things when you are working on several aspects at the some time. Just MHO

      Reqards,
      Dr. Hale

  6. I never looked at it like that or really understood the meaning either. When I first started I didn’t know much about SEO, yet alone, make it a focus to get my blog in front of someone’s face. I added the keywords I know was needed and focused on writing content that added value. Now, that’s not to say that SEO functions don’t have its merit, but I just didn’t know much about it.

    I would like to hear more about SEOPressor and how that all works. What difference have you seen with your blog and how it helps you create content today?
    Sonia recently posted..Are There Benefits of Failure?My Profile

  7. This is a great post, thanks a million for sharing this info.
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Trackbacks

  1. […] is a difference between niche marketers and bloggers talking to a niche audience. (Niche Marketers spend MOST of their time on SEO for a key word […]

  2. […] this is due to a difference between niche websites and bloggers serving a niche.   A niche website tends to hammer one or two keyword phrases and generate dozens […]

  3. […] The bloggers are trying to provide solutions to their niche and sell some products along the way.   I talked about this in another post recently – the difference between a niche website and a blog’s niche […]

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